Category:
Event Management, Brand Activation, MICE, Golf

Costa Brava Girona Tourist Board

OBJECTIVES

To promote Costa Brava as a MICE and golf destination, Costa Brava Girona Tourist Board asked us to coordinate and facilitate two events to promote Costa Brava as a MICE and golf destination.

SOLUTION

Working closely with Costa Brava Girona Tourist Board, we scheduled a lunch event for the golf segment, and an evening event for the MICE and sport segment. To ensure efficiency for all 15 participating partners from Costa Brava, both events took place in one day. We handpicked and invited top tier guests within the Golf and MICE segment to ensure most value for our customer.

RESULTS

15 partners from Costa Brava met with 50 Nordic travel agents, CEOs and project managers within the Golf and MICE/Sport segments. The hotels and DMC’s reported receiving pertinent leads for potential future deals. Both events received high satisfaction rates from the guests.

TESTIMONIALS FROM THE GUESTS

Golf event: “It makes great sense to have a short session like this and so centrally located, which makes it more attractive to attend when you have a busy working day.”

MICE event: “Thank you for the invitation and for gathering us, it was a super event – informative, fun and cozy and delicious food and wine. 5 stars from me.”