Projecting 10th consecutive year of record visitation
For the 10th year in a row, San Francisco Travel Association is forecasting record levels of visitor volume and spending for 2019.
San Francisco’s destination marketing organization is projecting a total of 26.2 million visitors to the city for 2019, up 1.5 percent over 25.8 million in 2018.
Total spending by visitors is projected to reach $9.56 billion. This is up 2.6 percent over $9.3 billion in 2018.
San Francisco Travel is also forecasting visitor volume and spending for the entire region, including the Peninsula (San Francisco International Airport, San Mateo, Redwood City), the East Bay (Oakland, Berkeley, Hayward), Marin and coastal San Mateo County and wine country (Napa and Sonoma Counties).